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Services Marketing
- Summary • 40 pages • 2012
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- $3.91
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Samenvatting van het boek 'Services marketing: integrating customer focus across the firm'. Alleen hoofdstuk 12 mist in deze samenvatting. 
Dit is de stof die uit dit boek gekend moet worden voor het vak Services Marketing aan de UvT.
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Summary Book Services Marketing
- Summary • 78 pages • 2016
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- $10.62
- 127x sold
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Summary of the book Services Marketing: Integrating Customer Focus Across the Firm, complemented with topics/theories discussed during the lectures. Written in English. 

Course: Services Marketing
Lecturer: Hans Haans
Tilburg University
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Summary Book Chapters 1-18 (Exam)
- Summary • 70 pages • 2015
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- $8.39
- 38x sold
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Deze samenvatting bevat alle hoofdstukken van het boek "Services Marketing - Integrating Customer Focus Across The Firm" (Alan Wilson et al.) die studenten Pre-Master Marketing Management worden geacht te kennen voor Services Marketing.

Het is een Engelstalige samenvatting van 70 pagina's, met daarin verwijzingen naar het boek (e.g. see table 2.1 on page 89).
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Everything you need for the Services Marketing exam!
- Package deal • 3 items • 2020
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- $8.95
- 34x sold
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A summary of all the lectures, all the papers and the entire book from the course Services Marketing at Tilburg University (2020). This bundle includes everything you need for the exam!
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Services Marketing, chapters: 1-11 and 13-18
- Summary • 35 pages • 2015
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- $7.03
- 30x sold
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Summary of the chapters 1-11 and 13-15 from Services Marketing written by Alan Wilson Valerie A. Zeithaml Mary Jo Bitner & Dwayne D. Gremler; Second (2nd) European edition.
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Marketing Management 324
- Summary • 50 pages • 2018
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- $11.32
- 24x sold
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Services Marketing summaries.
Chapters 1, 3-5, 7-15
Really comprehensive. Full sentences. Neatly structured.
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Summary Services Marketing: Integrating Customer Focus Across the Firm (3rd. European ed.)
- Summary • 65 pages • 2017
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- $7.26
- 21x sold
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Summary Services Marketing: Integrating Customer Focus Across the Firm, 3rd European Ed. (excl. Ch. 9)
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Services Marketing: integrating customer focus across the firm: All Chapters
- Summary • 79 pages • 2018
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- $6.15
- 17x sold
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Deze samenvatting omvat alle essentiële punten en begrippen per hoofdstuk van het boek : Services Marketing: integrating customer focus across the firm. En biedt goede ondersteuning ter voorbereiding op tentamens. 

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Services Marketing: Summary of Integrating Customer Focus Across the Firm
- Summary • 107 pages • 2020
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Available in package deal
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- $4.47
- 12x sold
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Complete summary of the book Integrating Customer Focus Across the Firm by Alan Wilson and Valarie A. Zeithaml (3rd Edition). For the course Services Marketing at Tilburg University. It includes everything needed for the exam!
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Extensive summery ALL lectures Service Marketing
- Class notes • 43 pages • 2020
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- $6.71
- 11x sold
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Extensive summery of ALL the lectures (1 t/m 12) from Hans Haans 2020.